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Archive for the ‘Credit Cards’ Category

In 1966, American Express introduced the gold credit card to the world. It has been copied by every major credit card provider ever since, and even some not so major credit card providers.. Even the “pre-paid” credit cards designed to help people build their credit back up are offered in a gold version, although these pre-paid cards are in no way a gold credit card, except for their color.

When they were first introduced, gold credit cards were marketed to the affluent only. There was a sort of prestige attached to the card, but today, the card is seen as desirable for a whole other reason. A gold credit card, regardless of the company issuing the card, typically offers very generous rewards to it’s customers for using the card. As an incentive, the companies will also offer special protections on purchases such as travel insurance for trips booked on the card.

A gold credit card was meant to attract the affluent customer who could their balance in full each month. A gold card is still marketed to the affluent spenders, but with the advent of platinum credit cards, gold cards are easier for the average person to obtain. Now people who are in the middle class can enjoy the superb protections and rewards given to cardholders with a gold card.

The American Express best frequent flyer credit card is an essential tool for the travelers since with the increasing airfares in Australia and the Asia pacific region, the frequent flyer needs to be saved from further constrains by the rising airfares. These travelers are often flying from one destination to another and it would be unethical for the airlines to turn a deaf ear to the clients who have offered them great support in realizing their air travel business goals.

A study carried out in Australia and Asia pacific show a considerable 7% increase in airfares within the second quarter of 2011. This increment in airfares was contributed by a number of factors including the strengthening Australian dollar, the wobbling global share market, which has led to increased oil prices and the Qantas decision to stop its flight to one of its major hub destinations, San Francisco. The increase in business travel has been another contributing factor to the increase in airfares.

There are more business travelers than before and this has created demand for air travel in Australia. Businesses are expanding their operations in other locations and this has created a need for more business travel experiences. For the flyers that have the American Express best frequent flyer credit card, they are able to gather reward points, which they can redeem for free air tickets, complimentary accommodation and travel insurance coverage premiums.